شروین سوری، کارشناس ارشد مهندسی نرم افزار در گفت و گو با خبرنگار پایگاه خبری دیده بان البرز در مورد کسب و کارهای اینترنتی گفت: با توجه به شیوع بیماری کرونا و اعمال قرنطینه ها بسیاری از مردم تلاش کردند فضای کسب و کار خود را تغییر دهند و آن را از فیزیکی به اینترنتی تبدیل کنند.
وی ادامه داد: با در نظر گرفتن شرایط امروز جامعه و مشکلات اقتصادی خانواده ها ارائه کسب و کارهای اینترنتی تا حدود زیادی می تواند بحران های اقتصادی به وجود آمده در خانواده ها را برطرف کند؛ از طرفی پس از خداحافظی ویروس کرونا از جامعه جهانی موجب می شود تا با هزینه های کم امکانات زیادی فراهم شود و کسب و کارهای خوبی راه اندازی شود.
این کارشناس ارشد مهندسی نرم افزار با بیان اینکه در دنیای مجازی تنها شکل و ظاهر کار تغییر می کند ادامه داد: پیش از هر چیز برای راه اندازی یک کسب و کار آنلاین ضروری است بدانیم این نوع از کسب و کار نیز مانند فضای حقیقی نیازمند برخی پیش نیازها است.
سوری بیان کرد: داشتن فضای مناسب در اینترنت، تهیه نرم افزار متناسب با نوع کار، استخدام نیروی متخصص و تهیه سیستم پشتیبانی از نرم افزار مربوطه از جمله مواردی هستند که باید برای راه اندازی یک کسب و کار آنلاین و موفق در نظر گرفته شوند.
وی اذعان کرد: کسب و کار آنلاین یک کسب و کار اصلی است و در صورتی که به عنوان یک ساید بیزینس و کسب و کار حاشیه ای در نظر گرفته شود نمی تواند خروجی مناسبی که از مشاغل در فضای حقیقی و فیزیکی انتظار داریم را داشته باشد و در واقع باید برای آن زمان لازم و کافی در نظر گرفته شود.
این کارشناس ارشد مهندسی نرم افزار اظهار کرد: این روزها مشاهده می شود انواع کسب و کارها مانند جذب نیروی مجازی و دورکار، منشی گری، فعالیت در بازار خرید و فروش و معاملات آنلاین و … در فضای اینترنتی راه اندازی شده است و خدمات خوبی را به متقاضیان ارائه می دهد تا مردم حتی المقدور از منزل خارج نشوند و کارهای خود را به صورت آنلاین انجام دهند.
سوری عنوان کرد: دسترسی و استفاده آسان از سرویس آنلاین علاوه بر کاهش وقت و هزینه باید دردسرهای خرید و فروش را نیز کاهش دهد در غیر اینصورت خود به نوعی گرفتاری برای کاربر تبدیل می شود و در نتیجه اسقبال از آن کم و از ارزش آن کاسته می شود.
وی مطرح کرد: در صورت راه اندازی کسب و کار آنلاین باید یک بیزینس پلن در نظر گرفته شود، برخی از مؤسسین بدون داشتن بیزینس پلن و تنها با داشتن زمانبندی عالی، مهارتهای تجاری خوب، محرک کارآفرینی و اندکی شانس، مشاغل پررونقی را ایجاد میکنند اما احتمال اینکه بیشتر این کارآفرینان شکست بخورند زیاد است.
این کارشناس ارشد مهندسی نرم افزار عنوان کرد: بیزینس پلن به عنوان یک راهنما و نقشه راه برای کسب و کار شما عمل می کند که جزئیات برنامه ریزی شما را برای دسترسی به اهدافتان مشخص میکند. همچنین نرم افزاری که تهیه می شود باید با داشتن سرعت و دسترس پذیری کافی امکان استفاده مخاطب را در جای مناسب فراهم کند.
سوری تاکید کرد: علاوه بر اینکه توجه به آینده کاری و رشد و پیشرفت بیزینس از جمله مواردی هستند که در راه اندازی کسب و کارهای آنلاین باید در نظر گرفته شوند افزایش اطلاعات کاربر در مورد نحوه کار در دنیای دیجیتال نیز لازم و ضروری است.
وی اذعان کرد: گاهی نرم افزاری برای مخاطبی تولید می شود که ممکن است به دلیل عدم اطلاعات کافی از مخاطراتی مانند تحریم ها، مشکلات تکنولوژی، تغییر قیمت ها در پی تغییر نرخ ارز و موارد دیگر برای کارفرما آزار دهنده باشد.
این کارشناس ارشد مهندسی نرم افزار استفاده از کارشناس و مشاور امین در تمام حوزه ها را لازم دانست و خاطرنشان کرد: اگر قصد راه اندازی کسب و کار آنلاین داریم حتما باید در مورد دنیای دیجیتال و سایبر اطلاعات مکفی داشته باشیم و در صورت انجام مذاکرات لازم حداقل بتوانیم از حق خود دفاع کنیم.
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